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Matthew Quint's avatar

I think you'd agree that aura is, in part, why we see continuing trends towards analog elements in a highly digital world. One could argue that NFTs, whatever criticism one may have of them, are an attempt to bring aura to the digital world. I even think you could view things like a Substack post as having an aura via comments just like this. Maybe it isn't the right word, but in terms of your line that "an object’s aura is the byproduct of attention that more than one person has paid to that object," one could argue that a well engagement of digital post is dripping with aura.

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