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Check out “An Ugly Truth,” by Cecilia Kang and Sheera Frenkel. They’re also reporters for The NY Times. The focus is just Facebook, but the conclusion is that Zuckerberg and Sandberg, while not trying to commit evil, were highly involved executives in Facebook’s pursuit of growth at all costs. The banality of the evil is that they just didn’t care that an engagement through enragement business model could tear society apart and then set it on fire.

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